Strategy, feedback, and transparency go hand-in-hand, so as soon as you review and sign the project contract, we’ll add you to several internal tools, such as our project portal and a private Slack channel.
The project portal is where we track our hours, list out various tasks, and request feedback from our clients. The private slack channel is created so we don’t have unwieldy email chains, and you have a direct line to the developers, designers, and managers who are assigned to your project.
With every single project, you have a single point of contact, making things quick and easy on your end. You begin your relationship with this point of contact here.
Once you’ve been added to the portal and our communications system, it’s time to iron out your website strategy. This is done through a series of digital communications, as well as exploratory phone calls, which begin with analysis, contain idea generation and brainstorming, and end with a build plan.
We analyze many different things, including your brand ideology, colors, typography, existing content, user flow, website goals, client preferences, website concerns, functionality requirements (diving deep into what these functionalities consist of) and more.
From this data, we generate ideas and go back-and-forth with the client to create a site architecture, set brand guidelines, generate content, storyline unique to your company, and more.
This process varies wildly depending on your website goals, project type, and individual company. However, during this strategy phase, you and our agency walk away with all of the information we need to begin the design phase.