Did you know that you can find a payment solution to simplify your Shopify experience? Moreover, you can use the same payment solution to lessen your carbon footprint in the environment. If you haven't heard of Shopify (Shop) Pay, you're not alone. 

This is one of the most innovative payment solutions that you can use for your ecommerce platform. In fact, this is how you can go about with changing your entire online store strategy. This is one payment button that you should add to your checkout process to help you with generating more sales. 

Let's learn more about why Shop Pay is considered an essential payment solution, and how you can use it to enhance your ecommerce platform experience. 

What is Shop Pay?

First things first, it's important for you to understand the basics of what Shop Pay is. Essentially, it's one of the most convenient payment methods that you'll find on any online store that uses the Shopify ecommerce platform. Let's face it, your repeat customers are always looking for ways that make it easier for them to do their purchases. 

Ultimately, they don't want to go through the same waiting period when they enter their credit card information. So, the most convenient solution is to provide them with a payment method that securely stores all of this information. The next time Sarah wants to buy one of your products, their credit card, billing, and shipping details are already saved for an efficient checkout process. 

If you want to ensure that you gain repeat purchasers, you should invest in an accelerated checkout system. 

This is what Shop Pay offers you in an easier way. Your customers only need to enter their email addresses from Shopify payments. Alternatively, your customers can opt to use their cellphone numbers to speed up their payment process. 

But, this option won't save their information for the next purchase. So, they'll have to enter their details again the next time. Which is why it's better to get Sarah's email address if you want her to have a seamless shopping experience the next time that she comes to buy something else.

There are various other features that everyone should enjoy from Shop Pay. Did you know that you can choose between local pickup and delivery options? In addition, addresses are never stored in your online store databases, saving you from dealing with any compliance issues in the future. 

Read: Afterpay vs. Shop Pay: What’s the Difference (2022)?

How Does Shop Pay Work?

Honestly, using this payment method is very easy. This is a great thing about it because your customers only worry about what else to buy instead of potential payment glitches. With just a click on the Shopify branded button when checking out your cart, your customers only need to save their personal information once. 

The next time Sarah decides to log into your store account, she won't have to worry about going through the same process to enter her personal details again. She can just authorize her payment and details with a verification code. This is the most secure way to ensure that your customer is the one who has authorized that payment. 

How Easy is it to Use Shop Pay?

As previously mentioned, this is a very straightforward payment method that you should use. In fact, research highlights that there are a lot of similarities between this payment method and Amazon or Apple Pay. It can be easily enabled for third-party service providers on your website. 

This is how you can select Shop Pay on your website. 

• Go to your store's dashboard 
• Click on settings 
• Click on Payment Providers
• Click on Shopify Payments 
• Select Manage
• Turn on Accelerated Checkouts on

The next time that a customer who uses this payment option visits your online store, he or she will do the bare minimum to clear their online cart. This is one of the most streamlined ways of enjoying making payments online nowadays. One of the best things about using this payment option is that your customers can still opt-out if they want to. 

Similarly, they can always add another number to their account. This should automatically create different details for their payments. 

How Does Shop Pay Offset Carbon Emissions? 

In recent years, there's been a lot of focus on creating software solutions that are aimed towards improving the environment. This has become a unique selling point by the company that's behind this forward-looking payment solution. Since one of the main features of Shop Pay is delivery options, it's no wonder that a lot of time has been taken to ensure that the deliveries don't emit carbon emissions.

Currently, this company has ensured that trees are planted, and that older ones remain protected. It's estimated that over 7 million trees have been protected so far. In addition to this incredible offsetting of approximately 6000 carbon emissions, Shop Pay prefers to use its own carriers that ensure efficient deliveries. 

How is Shop Pay Security? 

Finding the most suitable payment option for your online store or website isn't as easy as other people would have you believe. While a simple experience is ideal, you should ensure that you don't compromise on your security. The approach to security that Shop Pay has is another crucial factor to consider. 

If you take a look at the text verification process that you have to undergo before authorizing a payment, you'll notice that security is a crucial element for this payment solution. 

Should You Use Shop Pay for Your Business?

The fact of the matter is that your customers need more options when it comes to the payment options that your online store provides. Even though some of them won't use this option, there are those that will benefit from using it more than you might think. Plus, making it easier for any of your customers to buy your products is a great way to get them to come back for more.

The main thing about ensuring customer satisfaction is that you always make every step to be as convenient as possible for your customers. Shop Pay offers you this benefit and much more to help take your business offerings to the next level.